Etsy Acquires Blackbird AI to Enhance Its Search Platform

Etsy, the online marketplace for handmade and vintage goods, has acquired Blackbird Technologies to boost its search capabilities. Blackbird Technologies, a startup with a focus on natural language processing, image recognition, and analytics, will be integrated into Etsy’s platform. This acquisition signifies Etsy’s commitment to leveraging artificial intelligence (AI) to enhance its search and discovery features.

Blackbird Technologies developed AI algorithms similar to those used by tech giants like Amazon and Google for product searches. Etsy plans to utilize this technology to improve its search results and provide shoppers with more relevant product recommendations.

لوگوی اتسی و لوگوی Blackbird AI در کنار هم.

The financial terms of the acquisition remain undisclosed. However, Blackbird Technologies’ employees, reportedly around 10, will be joining Etsy.

Etsy is facing growing competition from marketplaces like Amazon Handmade. By incorporating Blackbird Technologies’ AI expertise, Etsy aims to enhance its search function and provide a better user experience. This will help the company retain customers and compete effectively in the market.

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